Give us just 6 weeks and we’ll help you master the proven framework the healthiest, fittest, and most powerful men use to stay at the top of their game despite busy schedules, stress, and the demands of daily life…
No matter your fitness level or starting point.

“I joined Rod's Live Better program and Club Performax over four years ago after struggling to achieve success on my own. Over that time, I have lost more than 60 lbs and kept it off. I am physically stronger, I have greater flexibility and mobility and have taken up cycling in addition to strength training.
Rod and his team at Club Performax have been with me every step of the way, coaching and guiding me to success. Success that included cycling in a week long charity ride from San Francisco to Los Angeles! Club Performax and Live Better is the best place to help you achieve your goals. You will not be disappointed. Fit feels good!"
If you ask any man on the street, 1 in 4 would tell you they don’t feel like they’re living up to their full potential in their personal and professional lives.
And that despite making one fruitless attempt after another to get in shape, improve their mental and emotional well-being, and sacrificing their own needs to achieve success…
They feel like they’re falling short.
The reality is that in today’s fast-paced world, it’s difficult to prioritize your health and wellness when there are so many demands on your time and energy.


Over my 30 year-career working with men over 40, I know the biggest challenge you’re facing isn’t just knowing what to eat or what workout to do next…
It’s also the feeling like you’re “too late to the game” to get started now, and all the other commitments that stand in the way of learning how to do this right.
But I also know this approach WORKS because the men in our community continue to arrive on the other side of this challenge happier, healthier, and more balanced in EVERY area of their lives.











Because of that insane value, I’d normally offer this challenge at $697.
But since I want to make this accessible to as many men as possible,

I’m so confident you’re going to achieve and KEEP the results you want from this challenge that if you show up, do the work, and don’t see results like hundreds of other clients have in six weeks…
I’ll give you a full refund. I want this to be an easy YES, because you deserve it!

“Rod’s Live Better program has helped me take all the complexities out of moving, eating and thinking better. And last year, it’s what got me prepared for one of the most difficult tasks I've ever attempted, riding my bike across America (did I mention I'm 73 years young?). I started in Portland, OR and finished in Portland, ME.
This program has been integral in helping me perform at my very best. Between the Live Better remote program and my workouts at Rod's gym, Club Performax,
I feel my strongest and look better than I have in a long time.
I’m recommending this to anyone, at any age, who wants to get out of their slump, move better, lose weight and feel younger.”

I'm excited you're here. And I'm glad to be able to share my 30+ years of health, fitness, nutrition and most importantly, mindset coaching experience to help you reach all your goals.
I know you'll be pleasantly surprised at how simple and effective it all can be given the right tools.
I have helped men of every age, size and walk of life reclaim their strength, physique and confidence.
I've been coaching for many years, but more importantly, I've been a walking example of what it takes to get that HERO status. I look forward to showing you it doesn't have to be hard.
In a nutshell: EVERYTHING! Unlike most challenges that burn you out on your nutrition and workouts so you're counting down the days until the challenge ends... this challenge is designed to stick. In other words, this program is about laying a rock solid foundation for lifelong physical, mental, and emotional health rather than hitting a short-term goal you can't sustain. We'll dive into stress management, connecting with your purpose, and taking better care of your relationships by taking better care of yourself... and also how to stay on track no matter what life throws at you. If you're looking for a "reset" button, this is it.
Everything in this program is designed to maximize your results in a minimal amount of time over the span of 6 weeks. That said, expect to spend a few hours each week putting in the work.
This program can stand alone or you have the option of adding on a one-on-one coaching call with Rod to discuss your unique needs, to get your program dialed in and to assess if you need more mindset and accountability help. Locals to the Melbourne, Florida area can opt to combine the challenge with personal training at Club Performax for maximum impact.
The short answer: you can have pizza, burgers, bread, & beer and still lose weight!
The long answer: alternating high-carb & low-carb days makes results happen faster, easier, and stick around longer.
When you’re continually depleting your body’s glycogen stores on no-carb or low-carb diets, your metabolism slows down, you experience low energy, and muscle starts wasting away.
Instead, carb cycling not only keeps you sane because you can still eat bread, pasta, rice, and enjoy an ice-cold beer from time to time…
But working high-carb days into your diet also pushes carbohydrates into the body, which helps burn more fat and protect your muscle while you’re in a calorie deficit.
All the aforementioned materials will be sent to you and you'll receive step by step guidance. Rod will also give you access to his Live Better app for 24/7 support and that's where you'll become part of a community of men dealing with the same ups and downs -- It always helps to share with others doing the challenge!
No! We have multiple workout options to meet you where you're at. It doesn't matter if you're just starting out or if you have been working out for years, this program is for YOU.
Rod won't be requiring supplements, but he will recommend trying the DOTFIT products that he and many of his clients use.
Yes. In fact, we're so confident you'll get results from this program, that if you're not convinced within the first 30 DAYS of purchasing this program, we'll issue a refund, no questions asked.
Here's why: Carb cycling is proven to be an effective approach for building muscle, losing fat, and supporting healthier energy levels. And when it's combined with a whole new mindset, 24/7 accountability, a strong purpose, and short, effective workouts, you're guaranteed to hit your goals. If not, we'll GIVE YOU YOUR MONEY BACK!